Selling Is Teaching

There is no denying that your world; every world, has changed. Yet many in the sales world still cling to old or ‘back to basics’ strategies and tactics.

Many still embrace the old ‘A.B.C’s of closing……always be closing’.

By the way, how do you feel about someone who is trying to sell you every time you see them?

Others still cling to old school ‘cold calls’ as the Holy Grail of selling. But old fashioned cold calls are merely rude interruptions to busy multi-tasking people today. Just think how you feel about that person who called you out of the blue during your family dinner last night to sell you a set of steak knives and I think you’ll agree.
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